At what cost? This is Apple’s second bite at AI. Giannandrea fucked up the first time. I’m honestly with Cupertino on not over complicating it the second time around. If they found the right mix of features and architecture, great, then work to port it to high-bar jurisdictions.
I totally agree with you in principle here, but Apple have a pretty large vested interest in not supporting interoperability here (and in the other cases, like Mac mirroring) so I honestly don't see that happening at all.
This is purely a lobbying move against the EU to get EU citizens/politicians to complain about the laws and get an exemption.
And to be fair, Apple's business model is currently structurally incompatible with a lot of the DMA (which I personally think is a good thing), so they kinda have to fight it for a while.
It's not that we particularly like the EU government here in the EU. But we do like when they make pro-consumer laws.
Yeah that needs to stop. This is kinda why the DMA was created in the first place...
Yes, they can. Apple wields its duopoly power to try and bend governments to its will.
It can be more than one thing. It’s a lobbying move, to be sure. But it’s also almost certainly a time-to-market and potentially cost-mitigation play, too.
So it becomes a purely business decision: Do we risk a 10% global revenue penalty to release this globally, do we release this everywhere the DMA does not apply, or do we simply not build it? And make no mistake, even if Apple moved heaven and earth to try to comply with DMA they are STILL RISKING the full 10% penalty if the EU decides against them.
Yes, there’s a risk to releasing a product whenever you can be held accountable for that product. I understand that Apple seeks to be as unaccountable as possible.
So we ultimately agree with one another: Apple can do it, but doesn’t want to, for various reasons.