https://en.wikipedia.org/wiki/Nasir_Gebelli
Had 3-D World Runner for the OG NES, played it again a few weeks ago doing some handheld emu hacking and couldn't put it down.
I think the crack protection was pretty clever - it let you play a couple seconds of the game to get a taste of it. If I had the means I would have bought it, but I was a poor 14 year old