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There is no “right”. You build what you want based on what product vision or user pattern you’re aware of and you sell that. You can still build a healthy sized business on it if you tap into the right niche and have gotten close enough.

This space specifically is tough. Figma and adobe products are similarly cheap.

by raw_anon_111158 minutes ago|

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And you still for B2B SaaS have to worry about:

1. Where does this fit in Gartner’s Magic Square? No one ever got fired for buying Salesforce/ServiceNow/Workday/well known company

2. “What if I don’t need feature $y now. But I might need it in the future?”

3. “Everyone in my industry already knows how to use $x, so it will be easier to onboard new employees. Even if they don’t know it, there are courses available”

In today’s world for any SaaS to be taken seriously, it has to have Slack/Teams integration and SSO logins with the company’s IDP - there is an industry standard so if you support one, it’s relatively painless to support all of them. So what is your enterprise sales story - even for small startups?

Even if you work at a company that gives everyone a yearly stipend to get almost anything they want that will improve their work, you still have to get approval for any tool where the company’s info is sent to a third party.

These are all things that most people don’t think about when they want to turn their passion product into a business