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There is an interesting counter balance to this consumer tendency: the business.

Businesses/organizations in a lot of ways act much more "rationally" than the individual consumer. So you'll see generally better car/truck maintenance in fleets than by consumers.

Then there is a cool feedback/blowoff valve where more expensive + higher quality "pro" tools get discovered by consumers, drive up demand, the price falls, and then the features become common.

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Haven’t followed the recent history of Eddie Bauer, but seems they’ve sullied their brand for a while. Sam’s Club has been selling Eddie Bauer stuff for years. I don’t think a $37 pair of Eddie Bauer hiking boots are going to be quality.
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I've never heard of Eddie Bauer, and if I did see that in a store, there's no way to know the clothing is of higher quality, or how much higher. In a market for lemons, lemons win.
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