Sounds like browserchoice.eu but even more pointless. For the normies who don't care about what keys they want installed, it doesn't make a difference. For people who want to switch to linux, it also doesn't make a difference because unless they're setting up their computer for the first time, because the windows key would already be installed. The only thing it does is make setting up a new computer marginally easier for one specific case (ie. you want to install a non-windows operating system AND you don't want to dualboot), and ticks off a box for being "vendor agnostic" or whatever.

I don’t think this works with the security model of secure boot. The secure boot rom is supposed to sit above the OS - as in, it’s more privileged than the OS. A compromise in the OS can’t lead to a compromise in secure boot. (And if it could, why even bother with secure boot in the first place?)

If the OS could enrol whatever keys it wants, then malware could enrol its own malware keys and completely take over the system like that. And if that’s possible then secure boot provides no value.

Nobody wants to "install" an operating system. Computers should come with an OS preinstalled and ready to run. Everything else is a dead letter in terms of the marketplace.