It's so silly when they make some "Advanced Technology Package" with a VGA camera and a 2-inches-bigger infotainment screen that's still worse than junk from Aliexpress, and charge $3000 extra for it.
I know it's just a profit-maximizing market segmentation, but I like to imagine their Nokia-loving CEO has just seen an iPad for the first time.
They might as well be complaining about the costs of a rear view mirror, it is nonsense from the start. If a $20 gadget breaks the bank on a $30,000 minimum vehicle, they are a shitty business to start with and we should all be clapping our hands when they go out of business.