There is a ton of value in intentionality. I realize I'm defending against this idea that if you don't do a given thing it must mean you really, really care about signaling that you'd never be caught doing that thing. You want to be caught signaling that you aren't doing it!
Of course that's true for some, many even. It's also true that someone just thought and lived and experienced and through intentionality, they come to opt-out of more and more of the fuss, in either direction.