Having any kind of agency in those things would be a start.
If <FAANG bigcorp of your choice> announces with great fanfare "We're building this totally awesome new technology that will make everything better! And the best thing? You won't have to do anything, we will auto-update all your devices/accounts/etc with it for free! Trust us!", then whether you personally believe their enthusiastic predictions or not doesn't really matter a lot - you will get it anyway, unless you spend a lot of energy to deliberately avoid the new technology.
Who wins at the end?
Also every technological step? Ever? Really? This wouldn't happen to be typed on a computer from a climate-controlled room on a nice global network or anything?
I'm not a fan of persona and have gone out of my way to not provide my details to them even before this, and I really dislike Thiel, but... let's be honest about the stuff we're complaining about.
This is just furthering the previous history. Currently, the lords have just been able to keep the serfs appeased to a longer extent. Every time in history or in sci-fi, the serfs reach a breaking point and rise up.
this is a completely "WEIRD" outlook.. more than half of humanity has no illusions about "proletarians" they do not even discuss it that way
source: born and raised WEIRD
The surveillance apparatus isn't new. What's new is that you need fewer people with moral objections in the loop to operate it.
> How many more broken social contracts can society endure before it crumbles?
I wouldn't call this much of a society if people's eyes are open.
What's that song name, they don't care about us?