To make a different point, a regular consumer does not care about tech specs. They want a laptop that can browse the web, stream Netflix, and maybe open a Word doc. They will be more sensitive to hardware problems in my opinion. A janky touchpad is going to be annoying no matter what computer task you're doing. A wobbly keyboard will be the same. To me an average consumer is more interested in the "feel" of the computer rather than what it can do.
Last time I was shopping for a laptop, I needed battery life, low glare, high screen brightness, rugedness was a plus. Cheapness is a good proxy for rugedness. Being able to upgrade/repair components is generally something I value highly too. Something that's made to be maintained, meaning opened, disassembled (and reassembled!), feels good to me.
Used thinkpads and dell latitudes, battery and brightness aren't always what I'd like though. Frameworks and similar sound nice, but can't bring myself to pay the premium.