  > It's sure hard to make everyone happy.

I definitely think this is a hard task and it's pretty apparent with Firefox. I mean no matter what they do people are going to be very vocal and upset about it.

But to talk more generally, I think finding the balance of what options to expose to normal users and then how to expose things to power users is quite challenging. I think a big mistake people make is to just ignore power users and act like that just because they're a small percentage of users that they aren't important[0].

I think what makes computers so successful is the fact that computers aren't really a product designed "for everyone," instead, they're built as environments that can be turned into a thing that anyone needs. Which is why your power users become important and in a way, why this balance is hard to strike because in some sense every user is a power user. Nobody has the same programs installed on their computers, nobody has the same apps installed on their phones, each and every device is unique. You give them the power to make it their own, and that's the only way you can truly build something that works for everyone.

This is why I think computers are magic! But I think we've lost this idea. We've been regressing to the mean. The problem is when you create something for everybody you end up making something for nobody.

[0] I think Jack Conte (Patreon/Pomplamoose) explains it well here. It's the subset that is passionate that are often your greatest ally. No matter what you sell, most of the money comes from a small subset of buyers. The same is true with whatever metric we look at. As a musician a small subset of listeners are the ones that introduce you to the most people, buy the most merch, and all that that makes you successful. It's not the average "user" but the "power user". https://www.youtube.com/watch?v=5zUndMfMInc

At 13:00 he quotes Kevin Kelly (founder of Wired) and I think it captures the thesis of this talk

  In the age of the internet, you don't need millions of fans to be successful. If you can just find 1000 people who are willing to buy $100 of stuff from you per year, that's $100k/yr.