At least with cars or audio equipment there's some marginal benefits once you get to crazy numbers, not the case with watches.
A watch at $80,000 is what, 10,000x what a new cheap one is?
But good for them! It’s really hard to be angry at them for buying said watch without it being some form of jealousy.
Sure. To each their own. I drive a Subaru. I don’t think it’s weird that others like a nice car. (I also think there are douchebags who drive both.)