Most non-tech people I know listen to podcasts through Spotify and some think Spotify invented them.
replyLooking how podcasts advertise themselves, those who do use RSS advertise "Apple Podcasts or in your favorite podcast app" here.
It's been the absolute worst thing for 10+ years that some podcasts have adverts, even their own website, but somehow fail to provide the RSS feed link anywhere - only app specific links for the biggest 2.
replyYou also have people producing "podcasts" that only exist on youtube.