I'm not an expert in the psych/neuro literature on addiction, but I suspect latency isn't that critical. But is that just because it's things like fruit-machines that have been studied? Gambling (poker, racehorses) are quite long-latency. OTOH, scrolling is closer to 400ms, and that's certainly the modern addition...
It is exactly like the proverbial monkey or rat pressing a bar for a food pellet to come out.
If the pellet unerringly drops, and is always tasty and nutritious, the rat stops when it's no longer hungry.
Otherwise, an inordinate amount of time is spent pressing the bar.