That's a super valid question, we get it a lot. There are a lot of overlaps.
replyIn our view Profound and Airops are aimed at existing marketing teams. Our goal is to be more hands-off, so you don't need a team. With many of our clients we act more like an agency, communicating via Slack and automating step by step. That's the experience we want to create. We aren't there yet though.
Add peec to that list.
replyTrue, it is very competitive.
replyOur view on Peec is that it is an analytics solution. They recently did launch an actions feature. But they do not take any actions (yet). Creating content takes a lot of resources. And agencies are expensive.
As an analytics solution it is a good option.
And Surfer, the OG content optimization platform.
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