AMD R9700 is 378/766 tops int8 dense/sparse. 644GB/s of 32GB memory. ~$1400. To throw one more card into the mix. Intel undercutting that nicely here.
You're right that for companies, the pro grade matters. For us mere mortals, much less so. Features like sr-iov however are just fantastic so see! Good job Intel. AMD has been trickling out such capabilities for a decade (cards fused for "MxGPU" capability) & it makes it such an easier buy to just offer it straight up across the models.