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Similarly short on reply here, but quickly: IFTTT: hah, I agree. It was awesome when it was more about IoT than Spotify to Google Sheets.

And re: Zapier: yes, that’s the key to Zapier, from my experience: usage in marketing and the “power user” base.

Re: shortcuts: (I live in the Apple ecosystem) Shortcuts + AppleScript is gold on macOS. Shortcuts + iOS is about to be game changing - it already changed the game, it’s just nobody has been playing it, because it’s not “fun”.

After Siri+Gemini+Shortcuts, everyone will be playing it, I suspect, even on Android, it will get built somehow.

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> Or, in short: we need Tasker but for web (and without some of the legacy baggage around UI and variable handling).

n8n, node-RED and others already exist. There are many tools for automations, and I guess most of them can also do cron-like jobs.

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Node RED is still unwieldy for the masses, as easy as it is for a consumer to install, it’s not necessarily as easy to use.

Consumer grade automations built on node-RED? I suppose it depends on the market, but most people aren’t going to want to fiddle with it, I suspect.

A plugin for Chrome might be able to take off though, or some killer mobile app, but it needs to run on a cheap phone and control things without having to keep track of loops and logic and variables and all the fun stuff.

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None of the tools here are for the masses. Automation in itself is already hard to grasp for the average user, and while some of those are simpler to start than others, they all are wall to climb.
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