There's a reason the "small web" is having a revival among these kids, because they increasingly haven't experienced a real web to begin with. Circa ~2010, the web effectively died in the mainstream since Google decided it wasn't worth showing. Platforms become a thing, and despite being web-based, are practically their own intranets that use the web as a cross platform zero install delivery platform

When you say "meme", it sounds like it might not be true. But, a few years ago I handed my stepson a USB flash drive with some files on it, he plugged it into his laptop and the very first thing he did was launch Google Chrome and then not have any clue what to do to access the files (it was a Windows laptop).