Sure, but the comparable Rust feature is enum, not union.
That is essentially the motivation, primarily in the context of FFI where matching C's union behaviour using transmute is tricky and error-prone.
Also you can manually tag them and get s.th. more like other high level languages. It will just look ugly.
If you want disjoint types, something like Pascal's discriminated variants or Rust's enums is the way to go. It's embarrassing that C never had this.
Many bad design decision in C come from the fact that originally, separate compilation was really dumb, so the compiler would fit in small machines.