That's not really "lying" — ARR is usually understood as your projected "Annual Run Rate". It's a useful metric, as long as it is understood that it is an estimate.
replyBut, in all honesty, all RR numbers are estimates. MRR is also a "made up number" from a certain point of view: it is not equivalent to cash received every month, because of annual subscriptions, cancelations, etc.
>But, in all honesty, all RR numbers are estimates.
replySure, but I would expect you to have at least one data point or at least near it, before making any estimates for that timescale. I don't see many people make MRR projections based on 2 days of of sales, it's just something I've noticed with startups and ARR.
Rather than lying, I think of it more as financial dead reckoning.
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