It's just that although Git was created by Linus Torvalds it is not perfect and could be more beginner friendly. But efforts to improve this should be concerted, not individual efforts.
And it does not have to be jj. I just think there is room for improvement, and not to alienate old farts it could be called GitNext, GitStep, GitFlow or similar to emphasize that is still is just Git, only with an improved front end.
Maybe Linus Torvalds himself should start the initiative.