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It's possible they don't know the actual costs. The one-time costs like hardware and training foundation models is huge. There's the ongoing costs like the PhD dudes they hire. There's the data they buy and decide not to use. There's the various offers under one payment plan - limited artifact hosting, cowork, image upload, Claude Code, Code tab on Claude. What about feature parity between the site and app? Who's working on all these?

tldr it seems really complex and by the time they've counted it they probably hired 40 new people for an unannounced feature.

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I mean, if you look at the Claude subreddits, the general consensus is that Anthropic and OpenAI are money hungry corporate devils that are here to enslave all of us, and everyone should get unlimited everything on Max x20.

I think you may be overestimating the willingness of people to understand Anthropic’s concerns.

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Reddit is a very small subsection of the Internet consisting mainly of basement-dweller radical leftist they/thems. We should not be taking them as a representative sample of the average Anthropic user.
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Ironic that you are talking about unrepresentative samples while characterizing Reddit users that way. Reddit is a huge subsection of the internet, over a billion monthly active users. It covers basically all strata of western society you can think of.
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Are you counting the fakes and the bots?

Moreover, as sibling pointed out, content creator != visitor.

If Reddit was a representative sample of reality, all governments in the West would have been ran by gay race Communists.

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They seem to count unregistered users in the D/W/MAU, but even so the producer / consumer of content ratio across social media still stands. What you read is a subsection of all visitors to Reddit, which follows the power law.
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