> books are cheaper than a Doordash meal or a computer game we buy and never finish. Would the average person really read more books if they were $4.99 instead of $29.95?

As a data point I'm reading some series I enjoyed the first 2 volumes of. I just picked up the next 7 ones because they were there and each of em were ~$5. Wouldn't have done that if they were $30, and I'm not guaranteed to get to the end!

> Using a 1960s book as a benchmark feels weird to me. I'd expect books to be more expensive when they come out and less expensive when they're the fiftieth low-cost reprint 60 years later.

Well it doesn't matter. Even if you compare to books that are newly published, new hardcover fiction is not $43-54. Typical is about $30.