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Tim heidecker summarised their thinking wonderfully.

"I just thought it would be just a beautiful joke if we could take this pretty toxic, negative, destructive force of Infowars and rebrand it as this beautiful place for our creativity”.

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> It feels personal at this point.

Of course it's personal. Alex Jones is an arsehole manufacturing outrage for profit. Being made fun of is the least of his problems

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Not to mention Alex Jones is still up and running elsewhere spreading his nonsense and hawking his merch. So it's a cute gag, I guess, and gets the Sandy Hook families some money, but doesn't really change the status quo.
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I disagree. It's a lot better than if it were bought by simply a different far-right media outlet.

This keeps it out of that ecosystem, which I think is a really good thing.

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Because it's funny that The Onion will be taking over InfoWars.
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And I'm _still_ laughing. LOL
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Think of it as a million dollar ad buy.
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Or a charitable gift to Sandy Hook families
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It's funny
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> It feels personal at this point.

Yeah, it seems hard to believe that anyone would take Alex Jones' behaviour so personally. He only suggested that the murder of 20 young children and 6 adults in a school shooting was faked for political reasons.

(Are you serious?!)

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Oh, that so sad, can someone please think of the fascist grifters?
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> It feels personal at this point.

It is openly and proudly personal. It is also political, also openly.

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So, amongst all the things that happened and happening right now, you think "someone is incredibly petty against Alex Jones" is worth spending your time complaining about. Alex Jones, the one who harassed mass shooting survivors.
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Seems appropriate for satirists to do a petty attack on a bad man. That’s kind of the whole thing, isn’t it?

I’d rather it be collective action that produces real change, but humor is cathartic so I’ll take it.

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Pause for a moment. Do you have young kids? Imagine for a moment that they were slaughtered in a mass shooting and a bunch of people made money by launching a harassment campaign targeting you as a liar who probably never had kids, or alternatively used them as paid actors. Imagine this campaign went on for years.

And someone repurpose one of the instigator’s web sites as a humour outlet is the issue that leaves a bad taste in your mouth?

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As opposed to the Alex Jones show, a Two Minute Hate for rightwingers? These people love to dish it out but can't take it when someone else uses their tactics against them.
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It is personal. He intentionally lied about the parents of dead children. Thats as personal of an attack as it gets. Of course those parents are going to take it personally and go after the sick pile of shit who lied about them.
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> It feels personal at this point.

Fucking hell that's a funny line.

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