Do you need it? No. Is it nice to have? Yes.
The strict "no tech" premise of these tractors feels comparable to someone disabling the cruise control feature on their own car because they read an article about BMW locking heated seats behind a subscription.
I don't know much about tractors, but I would think that surely there are some modern benefits that these Ursa tractors are missing out?
However, the article claims that they're selling really well, so maybe at that price point the tradeoffs are still worth it.
If you want more examples look into IoT products like smart toothbrushes, many of them now are "AI enabled".