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Alright, apart from Instagram, WhatsApp, Llama 1 & 2 and somehow managing to sell nearly 10M less nerdy google glasses what has Zuck done for FB?
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Pretty sure they bought Insta and Whatsapp. I mean, that's not nothing, buying a successful business and keeping it successful for over a decade. But neither Zuck nor Meta made those platforms; they were both established successes in their own right before acquisition.
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> keeping it successful

I’m no Zuck fan, but he’s done much more than keep them successful, they have grown a lot.

I remember everyone making fun of him for overpaying for IG and WA. Now both in hindsight look like amazing acquisitions.

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Only The Zuck saw the value though. Why didn't MS, Amazon or Google buy insta? Or some Softbank vehicle?
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I’m sure the others saw the value too. It just wasn’t worth as much to them as Zuckerberg was prepared to pay. Not surprising given it’s a service that directly competed with FB in the social space.
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Probably because Instagram wasn't a direct competitor to any of those other companies (except maybe Google+, which wasn't even a year old at the time that FB bought Instagram). I don't know why softbank didn't get them.
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This is the case with most tech companies. Google bought Android, YouTube, DoubleClick, Maps, etc. etc.
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Although in this case Meta bought companies that were already established and successful.

Google bought Android before it had released products.

Google Maps was purchased, but was Where 2 actually a successful product prior to that?

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I feel like you just cherry picked from my examples. YouTube was certainly successful - Google bought them because their own Google Video competitor was a flop. DoubleClick was also obviously huge. Where 2 had a successful product, it just wasn't web based (nor do I think free), so didn't have anywhere near the distribution that Google enabled once the team ported it to run in a browser.
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Instagram had around 10mn users at acquisition, so they might not have gotten to where they are without FB. Whatsapp was a successful product that didn't make any money.
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One step further. Besides Facebook itself whqt has zuck been visionary about ? Instw and WhatsApp was bought. He thought chatbots was the thing in ‘17, then abandoned it for VR and metaverse, all the while chatbots start taking off. Every time he’s in an interview he talks like he’s some savant, really he got lucky with fb and done nothing since
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Let’s go another step further!

The continual success of fb and instagram has not come from zuck but through glorified A/B testing on steroids whilst lighting employee’s asses on fire each quarter to move the metrics. Visionary genius? My ass. Only Steve Jobs proved he is worthy of that title.

Bro is a fraud. He always was - remember he stole the idea for fb. Thankfully he’s getting found out.

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i argue that most ideas aren't necessary novel, so stealing idea isn't necessary bad.... e.g. i don't think google search was entirely novel, but was well executed.

honestly - meta has built quite a lot of cool things, but c-suite is probably to be blamed for what's going on today.

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Search was not novel, but PageRank was novel.
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Stealing an idea is different from lying to people in order to steal their actual business, which is more like what Zuckerberg did.
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Did he really steal the idea? I thought the idea was just a message board for Harvard students. That isn’t novel.
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The original idea was this:

>I almost want to put some of these faces next to pictures of farm animals and have people vote on which is more attractive.

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Lots of things, but he then chucked all the profits at a stupid idea that he even renamed the company for.
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Look at Meta's profits by year.
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Meta profits are good but they’re closing in on the $100 billion dollar mark in their Meta Quest/AI fiasco just because you can afford it doesn’t mean you should do it. See another company called Oracle for a similar path.
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build and tear down metaverse. zero sum.
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The transition to mobile-first was a good call. Probably the last good call though. Oh, and buying Instagram.
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And WhatsApp. And the VR glasses seem to be a success.
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And whatsapp.
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I think it’s hard to not have any kind of boss. There’s nobody to provide the critique needed to improve the products.
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> to improve the products.

Meta had ~100B in EBITDA (or 60B in net income) for 2025. What critique does he need from a product/business standpoint?

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Everyone has clients and if your employees aren't incompetent sycophants they can give you actionable feedback.
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Not a commentary on Zuck specifically, but many powerful people with fragile egos build an inner circle of incompetent sycophants
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My favorite story from "Careless People," was when his team let him cheat and ultimately win at Settlers of Catan.
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My favorite story from "Careless People," was when his team let him cheat and ultimately win at Settlers of Catan.
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Very true the White House currently is an example of that.
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I mean he’s got boz in his circle - is that short for bozo?
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The only good things at Meta are the things they bought (Whatsapp and Instagram). They haven't made anything original in a long long time.
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Besides selling democracy for pennies on the dollar, Zuckerberg knew what to buy before everyone else knew what it was worth.

In 2012, everyone around me was lauging at the absurdity of a 0 revenue photo app getting acquired for $1bn. My peers/superiors in the ad business thought Facebook would flail in digital marketing. Oops.

The metaverse might be a big pile of bollocks, but isn't the whole point of being a billionaire to indulge peculiar unpopular obsessions?

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No he bought everything out of paranoia to shut out competition.

They tried organically to replicate instagram etc but they failed even though they had wayyyy more resources. Their attempts sucked. So their approach was to target for acquisition or copy features if they couldn’t.

There’s plenty of evidence of this re. His comms around those events.

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Only someone who had so much luck in finding a product that clicks, would know the worth of buying such a product
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