I actually think we agree that the value proposition is currently there for pro, per what I laid out in the piece (though of course I look forward to things that will further increase its value). My comment was supposed to make clear that adding more ads to Pro could undermine that value—but it sounds like that's not the plan, which is great.
Is HEIC/HEIF support somewhere on the roadmap? I know people have been asking for years and you don‘t want to be a backup site, but display photos. But this whole conversion thing makes me uncomfortable anyway.