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I have a calendaring site (won't mention it here b/c I don't want to be seen as plugging it) that has been generating revenue from ads and subscriptions for 26 years now. At its peak, well over 100k/yr but now more like 15k/yr for the past 5 years. Still a very steady income b/c the site is sticky. The only expense I have is about $3k every 36/mo for VPS hosting. At this point the code base is so mature that I only do minimal user support. I've looked into selling but people only want to offer 2x annual revenue. Why would I do that when I can just hold onto it for another year? I wish more people saw the math your way.
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Good analysis. if I was the author I would have just borrowed 20k in a personal loan and paid it off in three years. Of course he may be exaggerating that he gets 9K in Ad revenue per year or he knows that it's going to decline
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What's the best network currently to put a domain to generate ad revenue?
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Adsense
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Doesn't Adsense require website with proper Content ?
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Yes this is what im confused about. They described it as a parking domain, but the old strategy of "buy a popular domain and put ads on a one pager" hasn't been something that pays substantively for a long time. Ads sales have plummeted in general but not being able to use adsense would make it worse.
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I imagine that $9k ad revenue is a site that had an actual user base. And that the guy taking over the domain is going to just put all ads and no content, like he had on Friendster.com. And if so, the expected ad income is probably much lower.
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I believe it's 9k/year in parking revenue.
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Nobody gets 10% a year
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S&P 500 average return over the last 5, 10, 50, and 100 years was higher than that.
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...unless there's considerable uncertainty about future payments. Happily for the sellers of dubious assets, the world never seems to run out of people who can't resist a deal that's too good to be true.
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