Edit: it looks like it's 75% off right now which is really an incredible deal for such a high caliber frontier model.
I'm asking because with most providers (most egregiously, with Anthropic) it doesn't work that way because the API pricing is way higher than any subscription and seemingly product/company oriented, whereas individual users can enjoy subsidized tokens in the form of the subscription. If DeepSeek only offers API pricing for everyone, I guess that makes sense and also is okay!
There's no free lunch with these cheap subscription plans IMO.