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> There should be a big team of people at AMD whose whole job is just to dogfood their stuff

if they had this management attitude, they wouldn't have been so far behind so as to need this action in the first place!

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I'll just leave this here from 10 years ago:

> “Are we afraid of our competitors? No, we’re completely unafraid of our competitors,” said Taylor. “For the most part, because—in the case of Nvidia—they don’t appear to care that much about VR. And in the case of the dollars spent on R&D, they seem to be very happy doing stuff in the car industry, and long may that continue—good luck to them.

https://arstechnica.com/gadgets/2016/04/amd-focusing-on-vr-m...

"car industry" is linked to the GPU-accelerated self-driving car work, ie, making neural networks run fast on GPUs: https://arstechnica.com/gadgets/2016/01/nvidia-outs-pascal-g...

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Hardware companies being terrible at software is the norm. Nvidia is one of the rare companies that can successfully execute both.

Maybe Amazon is an example how this happens even to hardware divisions within software/logistics companies

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I mean the fact there isn’t even today may speak to why AMD isn’t the contender it should be by this point.
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