I think this kind of language predates widespread LLM use, and has been picked up from that kind of writing. It's a "and here's where it gets interesting" pattern that people like Malcolm Gladwell and Freakonomics have used, even if the same thing could be said in a way that makes it sound much less intriguing.

Isn't this the format of "hook-driven media" a constant stream of "second-act pivots" - where some new twist is added to a story to re-engage the reader and keep them reading.

BuzzFeed and Upworthy etc pioneered this for web 'news stories', then it got used in linkedin, twitter, and everywhere where views are more important than the content.

The language of drama and import without meaningful substance. Words statistically likely to be used in a segue, regardless of the preceding or subsequent point. Particularly effective when it seems like you’re getting let in on a secret. Really fatiguing to read

A writing teacher once excoriated me for saying that something was important. “Don’t tell me it’s important, show me, and let me decide, and if you do your job I’ll agree”

I don’t know how a completion can tell when it needs to do this. Mostly so far it doesn’t seem capable

I listened to a lot of NPR podcasts before LLM were around, and most of them are full of these kinds of filler phrases.

I notice this very often in LinkedIn posts, and it's annoying, but I had not realized it was LLM-speak? Isn't it possible that people write like this naturally?

Ugh, you're making me remember the last time I listened to NPR. It's so bad.

Apparently John Oliver was an LLM before they were even invented.