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Everything on this page suggests it's not for education.

Emphasis on AI and connecting to your phone. How many Iceland trips do students make?

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Well Chromebooks are primarily EDU products yet still marketed and sold direct to consumers.

Presumably school districts are just going to see different marketing.

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Now that I look closer at the Googlebook, I think you are right.
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The target is definitely not the K12 education market. It looks more like a premium device which most Chromebooks are not.
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On second thought, I think it's not for K12 after all.
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I recently heard from couple of Technology Directors at schools that they are looking to procure Macbook Neos replacing their Chromebooks. This might be a strategy to defend their Chromebook market in schools.
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Why would an organization want to move from a centrally managed fleet to an unmanaged fleet?
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You can still centrally manage Macs? Look at every tech company.
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Yeah, but can schools do what even tech companies struggle with/cobble together here?
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Macs are very popular in schools today for teachers and staff. Switching to Macbook Neos for students would actually simplify their support burden. I'm not sure they'd be cost justified though.

Source: My wife works IT for our school district.

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Reddit r/k12sysadmin disagrees. Sure, as always there will some that will switch to Apple. Why not. Some even have MS.
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What do you think schools do currently?
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Pretty sure when they talked about "very high build quality" and such they're saying this is not a replacement to the cheap chromebooks (which I think the macbook neo is eating anyway) but a higher price point.
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Yes, you are probably right.
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I don't think these are Chromebook successors. This is supposed to be a premium line according to the "Android Show" video. But I suspect future Chromebooks will use this OS eventually.
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Unless they're cheap, it's not going to sell well for K-12.

I used to work for an ed-tech company that was specifically focused on software for chromebooks and in talking with customers the biggest selling point of chromebooks for schools what their price. The school issued devices get absolutely beat to shit and they just expect a certain number to be decommissioned at the end of the year. Most schools are looking to buy the cheapest thing that does the job and the small group that have the money to actually buy premium devices are going to gravitate toward Apple products.

If Google is selling these for less then $500 then maybe there's a place for them, but like we saw it with the Pixelbook, there just isn't really demand for an $1000 chromebook

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Is the value of the Chromebook in education that it is 1) cheap or 2) doesn't do anything except have a browser?

If it is both, then all the Neo needs to do is have a browser only mode and goodbye Chromebook market.

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A Chromebook is far cheaper than a neo. It could be less then a third the price, and that makes a big difference when you're buying a thousand of them.
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