https://logos.fandom.com/wiki/Star_Trek:_The_Original_Series
There's "ye olde" in a gothic font.
Walk into a super market, every product is giving you non textual clues as to what it is, and why it's different from the identical thing right next to it.
You notice the odd ones out because you have to stop and work out what the thing is.
Edit. An example is spreadable 'butter', in the UK and Europe you can't say it's butter, it doesn't say it's butter, but I bet most people have never noticed that because it's in butter type packaging with the design language you'd expect.
> Posted on February 18, 2016 by Dave Addey
Great read otherwise, I know the author mentions their book, I do wonder if he covers the history of how these fonts came to be so standard... for future stuff
Papyrus on the big screen 'til mid-to-late 2030s.
Is the Trajan fad over yet?[1]
[1] https://letterboxd.com/sethpaul/list/trajan-the-typeface-tha...
Michroma is a Google Font alternative for Eurostile.
Do we know who won those wars?
Keeeeerrrrrrrrrrrnnn!!
Still a great article though! More of this please!
We want it to look like the text is stretching towards 2020
Who knew back then that we'd go from less design to no design at all produced by machines.