I'd also suggest the backlash from breaches in data privacy would be much larger than from fiddling emissions tests (as evil as the latter was, it actually saved many customers money on a (more polluting) car with higher performance).
> After news broke out of Volkswagen cheating on diesel emissions, multiple other vehicle manufacturers got caught falsifying emissions data, as well as exceeding legal emission limits. This uncovered a greater industry-wide issue that goes far beyond only Volkswagen Group.
Doesn't that depend on the company though? Not all companies are focused in the same amount on short vs long term benefits.
There are costs of not following the regulation (example, did not check in detail: https://www.enforcementtracker.com/) and I do not hear (media, social network, etc.) anybody complaining about fines so I think it will just continue ad hopefully will change their opinion at some point.