Perplexity does not control who gets traffic on the internet. They don't own a significant percentage of the mobile OS, browse and online search market share. They can't force the industry in one way or the other, consequences be damned.
replyIf Perplexity replaced Google as the way people searched for things, then they would, and sites would still take a hit to their traffic from Google losing users.
replyPeople don't like Google because it's bad. If competition wins, maybe they'll stop being so bad. But if they become badder themselves, that's not good.
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