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That's what throws me off about the AI hype. I've lived through plenty of other hype cycles, but none had such rapid adoption as this during the hype phase. Usually its a bunch of early adopters and a few doomed startups, with the big established (non tech) companies never fully jumping in, and then by the time they might have considered it, the fad died.

Even "cloud" which did stick around and actually did pan out, didn't see such immediate adoption during the hype. There were a lot of companies that stayed on-prem for a long time, many which still are, and none of them imploded for not jumping on the hype.

Why is the FOMO so strong with AI this time around? I don't ever recall being told "spend as much money on AWS as you possibly can!" during the cloud hype...

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