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Imagine you try two products you’ve never heard of. You prefer one over the other. Was it marketing? That’s what’s happening here. Marketing can get you to try something you wouldn’t have otherwise, and it may suggest benefits you’d get if you tried it, but your preference of using one thing or the other is a subjective experience of your own.
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> Imagine you try two products you’ve never heard of. You prefer one over the other. Was it marketing?

No, obviously not.

> That’s what’s happening here.

No, that's not what's happening here.

> Marketing can get you to try something you wouldn’t have otherwise, and it may suggest benefits you’d get if you tried it, but your preference of using one thing or the other is a subjective experience of your own.

Marketing can very much shape your preferences and create wishes you didn't have before. That's why companies invest so much money in marketing.

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