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So if you were to assign value to the work to make a new Star Wars toy would you it’s (total value of Stat wars) * (number of people who have ever worked on Star Wars) / (number of people who worked on the toy)?

That’s absurd. Obviously they are creating incremental wealth and their particular toy didn’t make or break billions.

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No, I'm saying that you can't attribute any significant percent of the value of a Star Wars toy sold today to George Lucas. If Star Wars had not continued after the 1980 films, these toys would not keep selling so much today.

The post I replied to allocated all of the monetary value of the Star Wars branding of a toy to George Lucas personally, which I think is obviously wrong.

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Hmm, what about JK Rowling and LeBron James where the vast majority of their value is explicitly going to their publisher and they keep only a small percentage. Their tiny portion is a billion after everyone else takes most of it!
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JK Rowling, the proofreaders, the reviewers, the printers, the marketing, the librarians... Everyone in that list is in effect getting stolen from by the publishers, yes.

in the same way that Lebron didn't go where with his own feet, he benefited from coaches, support, doctors, nutrionists & cooks, all dedicated to putting everything into this one man. Do you think merely being a freak of nature nets you a billion ?

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Right, and even if we assume Lebron accomplished his entire basketball career by himself and that his salary is 100% “earned”, his salary didn’t net him a billion dollars.
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Also the idea that playing on a basketball team is a good counter to the argument that everyone is on a team seems pretty odd for obvious reasons.
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