We increased our prices - for the first time in 21 years - last week.
replyThe increase was 25% and was, of course, mainly due to hard drive prices.
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replyEgress pricing? That's one of their highest margin products! Compute is the one that's being squeezed!
replyIt's almost 100% profit actually, because ISPs are willing to pay to be connected to Google network
replyGraviton 5 is 9% more expensive than previous generation https://www.theregister.com/paas-and-iaas/2026/06/11/gravito... which isnt strictly an increase but shows direction.
replyGraviton has had a price increase nearly every generation. So not really related.
replyA ton of cloud workloads are still running on old Haswell-era CPUs with RAM that was bought a decade+ ago. Probably the costs will be made up with new VM shapes.
replyAWS now has unmetered egress, but it's pretty expensive. A 10G port is $8k a month.
reply> GCP recently increased their egress pricing
replyThe peering announcement or did I miss something?
I doubt this has to do with the hardware discussion. This is just them increasing their lock-in and trying to curb businesses running to other CDNs (whole point of the peering).