From the Wikipedia article on Fosbury:
"The technique gained the name the "Fosbury Flop" when in 1964 the Medford Mail-Tribune ran a photo captioned "Fosbury Flops Over Bar," while in an accompanying article a reporter wrote that he looked like "a fish flopping in a boat." Others were even less kind, with one newspaper captioning Fosbury's photograph, "World's Laziest High Jumper""
There's no real way to compare the butterfly and the forward crawl that doesn't make the butterfly look like a ridiculous farce.