Taking Xitter as an example, there are many tells that are visible even to readers with limited info that should be as plain as day to the platform owner. Many are barely even masked. The problem is that for ad supported social media, all incentives align with proliferation of bots, especially if they’re paying you to boost their reach. They’re doing all the hard work of genetically engineering perfectly engaging content for you; who cares about the deleterious effects they’re having on society?
This is why surveillance style adtech must be made into a massive political liability.
Fracture point propaganda campaigns only work because we let those issues fester.