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The (not so) interesting part is how inefficient it is. Marketing by ads on the internet has less than 0.5% hit or click rate, and even then it is mostly accidental clicks due to the over-saturation of ads. It's not a real economy. It is just simply not actually worth it.
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And yet stupid amounts of money are spent collecting detailed dossiers on every person that touches the internet so that... I'm guessing someone's probably trying to sell mattresses or something... because that's always that weird last question in every marketing/advertising survey I've ever seen... do you plan on buying a mattress within the next six months?
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