upvote
Tell me more. What's a typical use case?
reply
Typical use case can be someone's running an existing campaign (ads, billboard, referrals) and we add a dedicated texting number as the 24/7/multilingual layer on top. No new spend, just coverage after hours or in Spanish etc. Can also serve as the primary feature of a new campaign, admittedly a novel approach but I see there being potential to provide a new channel to reach users where they already are (sms) in extremely saturated markets.

I work mainly with law firms, there are some potential examples on my website if you're curious: https://fractional-engineer.com/sms-intake.

Happy to chat more.

reply
The trickest part of this, and maybe you have solved this is procuring phone numbers for clients. Twilio has put up a TON of friction on getting SMS numbers. I know this because we are doing this on behalf of some very large institutions. Love the idea though!
reply
Thanks! Curious what kind of friction you’ve encountered. In my experience buying phone numbers is not hard, finding vanity phone numbers (especially in certain area codes) is because it requires keeping an eye on their rolling availability.

I’ve set up a few 10DLC campaigns as well, it’s a little finicky and takes time but something I can do pretty predictably.

reply