You're probably right, but I would have been willing to tolerate price increases if they hadn't compromised all the other things though (especially factory images, which heavily chilled rooting/mods). I wonder what would have happened if they'd stuck with high end devices (with maybe a low-end line too) and not compromised on the hackability. For me at least I'd still be using them today as long as the price didn't get ridiculous (i.e. stayed in the ballpark with other flagships)

Do these kinds of products have to sell as many units as a phone targeting the general population? I mean, most of the target audience will hear about a new release / iteration from blog posts, tech news sites, etc., so marketing doesn't need that much resources.

Other than that, I guess it's also not necessary to fill every casual store like MediaMarkts, etc. because unlike my grandma, tech savvy people can order online.

But I'm not knowledgable on these things, so it's mostly just me thinking out loud.