Their long term goal was to abolish sleep by making one hemisphere of their brains sleep at a time, leaving the other to be awake. Supposedly this would allow them to work more and have more sex. In reality, they all simply went insane, committed pointless murders, and ended up in prison.
As it happens, dolphins and whales do this so as to not drown, and they consequently have an underdeveloped hippocampus and take 3x as long as primates to learn the same things.
Long story short: don't mess with your sleep or you might start a murder cult.
Or: don't select members that are really into bicameral mind ideas
In my extremely limited experience, some crazies are into split brain thinking, and some crazies have symptoms of split brains
It was terrifying 20 odd years ago to read this kind of thing, but it's amusing in light of all the obsession with productivity hacking in Silicon Valley that I could almost see someone with a YouTube channel doing this on purpose to try and be able to accomplish simultaneous tasks a normal person would be tripped up on by the need for a normal brain to produce a single consistent narrative.