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Amazon unfortunately downplays the value of ethics over numbers, and we see how that has turned out. The numbers say that counterfeit goods are just fine.
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To be clear, I'm not endorsing Amazon writ large, I'm just saying I like the framing (ha!) as "two-way doors". This is maybe equivalent to your concept of reversible decisions, just by another name.

While we are griping about Amazon, my main complaints are about the fulfillment centers/working conditions, the anti-union activity, building their own versions of products that sell well on their platform, and the penalizing of companies that price higher on-amazon than off-amazon.

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Amazon's leadership principles are fantastic. They are applicable to anyone doing any job at any level.
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