As regular reader of his blog, the David example worked for me because I felt revulsion for a second. I had to double check the URL to make sure I was reading the right blog. "When did he embrace the LinkedIn broetry?"

Which, I believe, was the intention.

I appreciate the critique!

Sometimes when I'm thinking about a blog post, I fall in love with a joke I want to use, but then it constrains how I think about the topic. I still like the David example, but I'm too close to the post to have a balanced perspective, just having finished it today.