Small models are good enough depending on your task. That's the point. A model you can run on your phone or laptop is an incredibly useful tool for a lot of problems even though it isn't the "best" theoretically possible model.
And firms will be kept in check with financials.
If your competitor starts using chinese models and delivers better earnings whilst you are spending more on american ones... hahaaha. Wait and see what happens.
You will be FIRED!