Models are quickly becoming a dumb pipe, like an ISP. Just a commodity. The labs should rightfully be terrified, eventually the value isn't going to come from the model itself but the tools & integrations built on top. Non-tech businesses and non-tech employees don't want to buy API access to a model, they want to buy off the shelf software with its capabilities packaged up into a pretty, easy to use GUI.
Claude Team w/ Cowork still only lets you set R/W permissions globally for each MCP connector for the whole team, they still don't offer config on a per-user basis. The enterprise controls are sorely lacking first party. Maybe fine for most startups or flat orgs, but any established enterprise with strong identity & access governance is going to have an issue with that. You can make it work, but you need to make your own agent/harness and give it an identity in Entra or whatever else you use, so for a non-tech company without a dev team, right back to square one of preferring to just buy a COTS solution vs trying to hand out direct model access with minimal governance.
(M365) Copilot sucks but Microsoft is putting a ton of work into agent governance & identity that sorely lacking elsewhere.