Tokens are becoming a hard commodity. Subscriptions don’t work with hard commodities. Subscriptions work fine where fixed costs/capital investment are massive and service delivery is negligible. Think car washes and Netflix. The marginal cost of adding an additional subscriber to a streaming platform or a monthly car was membership is negligible. While there was substantial capital investment to generate the models, we are learning that the service delivery cost of tokens is real.

There is a reason the Max plan gets only so few Fable tokens per week.