I doubt the vast majority of people objecting to ads are doing it because creepy privacy invading reasons compared to just simply who would actually want ads running on a screen on the fridge? Who would actually just stand in front of the fridge watching an ad? Unless they really do something stupid like keep the fridge locked until the ad finishes, but really, who do they think is going to pay attention to it?

> They use words like “creepy”

This is common for useless products, like smart glasses or pendant-style AI devices. When consumers have clear utility, however, most give away privacy quite willingly.